Dec. 4, 2020

Digital Coffee Interiews Kitecaster Ed Zitron about the Gaming Industry

Digital Coffee Interiews Kitecaster Ed Zitron about the Gaming Industry

I talk with Ed Zitron. He has a wealth of gaming knowledge and we talk about stock issues, cloud gaming, terrible launches, and PR and marketers in the gaming industry.


In This Episode…

I talk with Ed Zitron. He has a wealth of gaming knowledge and we talk about stock issues, cloud gaming, terrible launches, and PR and marketers in the gaming industry.

 

Show Notes

●      [00:31] What gaming platform do you prefer to play on?                

●      [01:13] What do most marketers get wrong in the gaming industry?                      

●      [01:51] What do you think that marketers should keep in mind for gamers? Since I know a lot of low times are a lot quicker than last time. What is the main thing?                   

●      [08:09] Should marketers try to position all their games with esports, or be strategic about it?    

●      [10:39] So, what do you think is going to be the next disruptive sub-genre?

●      [14:36] Do you think games as a service will be better or change gaming?

●      [15:34] How do you think marketers should change their goals in the new era of gaming with cloud gaming?

●      [17:14] How should marketers’ message it to the higher-ups?

●      [17:43] And then a fun question for you. If you could be any character in the game, who would you be?

●      [18:03] Final thoughts

 

People and Companies, We Mentioned in the Show

●      Ed Zitron was our guest today. Learn more about Kitecaster.

●      You can now support us on Buy Me A Coffee!

 

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Ed Zitron

CEO of EZPR

Based on the West Coast and with over 12 years of PR experience, Ed was top-ranked over all agencies in Business Insider's PR 50, as well as being named one of AdWeek's 30 Under 30 in 2015. He has handled clients such as SK Global, Nature Publishing, Altwork, Lily Robotics, Target and Plantronics.