Why it PAYS to not get political
Time and again, we see marketing going off the rails. It's due to most agency being in major cities and not understanding the makeup of their audience. It can be to score awards or give some social points from the minority. MARKETING is about growing a business, then, why do they market to 8% of the population? It's because marketing has lost it's way. Everything changes in marketing, and influential marketers have tried to instill their ideologies instead of instilling solid tactics. I'll explain why being neutral has a big payoff. This is where NEUTRAL MARKETING comes in. Find out more!
As Marketer's we are there to sell products to as many people as possible.
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