Sept. 14, 2017

Why Content Standards and Marketing Plans are important and PR Fail of the week!

Why Content Standards and Marketing Plans are important and PR Fail of the week!

Today's Episode It happens. Lots of companies have a PR fail or two. Sometimes it's a bad decision and sometimes it's a stupid decision. Be sure you mitigate the stupid decisions. Be sure you do not make the stupid decision.


Today's Episode

It happens. Lots of companies have a PR fail or two. Sometimes it's a bad decision and sometimes it's a stupid decision. Be sure you mitigate the stupid decisions. Be sure you do not make the stupid decision. I also talk about content standard guidelines and some basic tips on marketing plans. Enjoy!

Show Topics:

What is a content standard
Why marketers should start writing
What is a marketing plan
Why is it important
How do you start to write a marketing plan
Lesson from a PR Fail
Highlights from the Show:

Content Standard Guideline is something every business needs

Marketing plans are essential for any business.

It's best to figure out a theme for your marketing plan

Do big goals, but, also have micro goals, too.

As a business, you are going to cater to everyone on every political spectrum

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